MO · NYQ · Consumer Defensive
Altria Group, Inc.
Also onShortfallConsensus DriftCrosscheck
Implied value per share
USD 103.14
Market price
USD 77.17
Implied upside
+33.7%
10-year forecast · Perpetuity growth terminal value · Mid-year discounting · Base case · Price 2026-11-02 · Accounts to 2025-12-31
Value Per Share
Same forecast, different terminal treatment. Percentages vs price.
Forecast Cashflows
Reporting currency (USD). Outflows negative.
| Line | FY26 | FY27 | FY28 | FY29 | FY30 | FY31 | FY32 | FY33 | FY34 | FY35 | CAGR |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | USD 20.7bn | USD 20.9bn | USD 21.2bn | USD 21.4bn | USD 21.8bn | USD 22.1bn | USD 22.6bn | USD 23.0bn | USD 23.6bn | USD 24.2bn | +1.7% |
| EBIT | USD 11.9bn | USD 12.1bn | USD 12.2bn | USD 12.4bn | USD 12.5bn | USD 12.8bn | USD 13.0bn | USD 13.3bn | USD 13.6bn | USD 13.9bn | +1.7% |
| NOPAT | USD 9.4bn | USD 9.5bn | USD 9.6bn | USD 9.8bn | USD 9.9bn | USD 10.1bn | USD 10.3bn | USD 10.5bn | USD 10.7bn | USD 11.0bn | +1.7% |
| Add depreciation & amortisation | USD 266.1m | USD 268.6m | USD 271.7m | USD 275.4m | USD 279.6m | USD 284.4m | USD 289.9m | USD 296.0m | USD 302.9m | USD 310.4m | +1.7% |
| Less capital expenditure | USD -207.1m | USD -267.5m | USD -329.6m | USD -393.9m | USD -460.7m | USD -530.4m | USD -603.6m | USD -680.7m | USD -762.2m | USD -848.7m | +17.0% |
| Capex, % of revenue | 1.0% | 1.3% | 1.6% | 1.8% | 2.1% | 2.4% | 2.7% | 3.0% | 3.2% | 3.5% | - |
| Less increase in working capital | USD -18.1m | USD -6.3m | USD -7.6m | USD -9.0m | USD -10.4m | USD -11.9m | USD -13.5m | USD -15.1m | USD -16.8m | USD -18.6m | +0.3% |
| Free cashflow to firm | USD 9.5bn | USD 9.5bn | USD 9.6bn | USD 9.6bn | USD 9.7bn | USD 9.8bn | USD 9.9bn | USD 10.1bn | USD 10.3bn | USD 10.4bn | +1.1% |
| Discount factor | 0.9666 | 0.9031 | 0.8438 | 0.7883 | 0.7365 | 0.6882 | 0.6429 | 0.6007 | 0.5612 | 0.5244 | - |
| Present value | USD 9.2bn | USD 8.6bn | USD 8.1bn | USD 7.6bn | USD 7.2bn | USD 6.8bn | USD 6.4bn | USD 6.1bn | USD 5.8bn | USD 5.5bn | - |
| Present Value Of The Forecast | USD 71.0bn | ||||||||||
Discount Rate
Source shown per component. All overridable above.
| Risk-free rate | 4.89% | US 10-year Treasury (^TNX), 2026-11-02 |
| Equity risk premium | 4.23% | Damodaran, January 2026 |
| Beta | 0.640 | Reported 0.463, pulled toward 1.0 (Blume) |
| Cost of equity | 7.60% | Risk-free + beta x equity risk premium |
| Cost of debt | 5.29% | Risk-free + 40bp, the spread for a AAA rating at 10.2x interest cover. Book interest / average debt was lower, at 4.6%. |
| Market capitalisation | USD 128.4bn | 83.3% of capital |
| Total debt | USD 25.7bn | 16.7% of capital, book value as a proxy |
| Tax rate | 21.0% | Effective, capped at statutory |
| WACC | 7.03% | E/V x Re + D/V x Rd x (1 - t) |
Terminal Value
Perpetuity growth is intrinsic. The exit multiple defaults to the company's current EV/EBITDA, so it answers a different question - what the shares are worth if today's rating holds and EBITDA grows as forecast.
Perpetuity growth at 2.50%
64% of EV
- Forecast FCFF, final year
- USD 10.4bn
- Capex at depreciation, working capital in reinvestment
- USD 11.1bn
- Less reinvestment at g/ROIC (6.1% of NOPAT)
- USD -678.0m
- Capitalised
- USD 10.4bn
- ROIC (reported)
- 41.0%
- Terminal value, undiscounted
- USD 236.1bn
- Terminal value, discounted
- USD 123.8bn
- Enterprise value
- USD 194.8bn
- Less net debt
- USD 21.2bn
- Equity value
- USD 173.6bn
Exit at 12.2x EBITDA
56% of EV
- Terminal value, undiscounted
- USD 173.2bn
- Terminal value, discounted
- USD 90.8bn
- Enterprise value
- USD 161.8bn
- Less net debt
- USD 21.2bn
- Equity value
- USD 140.6bn
Spread between methods: 21%.
Sensitivity
Value per share (USD) by discount rate and long-run growth.
| Long-run growth | |||||
|---|---|---|---|---|---|
| Discount rate | 1.50% | 2.00% | 2.50% | 3.00% | 3.50% |
| 5.03% | 148.67 | 166.27 | 190.92 | 227.80 | 288.92 |
| 6.03% | 113.65 | 122.81 | 134.62 | 150.40 | 172.49 |
| 7.03% | 91.29 | 96.61 | 103.14 | 111.35 | 121.93 |
| 8.03% | 75.78 | 79.08 | 83.02 | 87.78 | 93.63 |
| 9.03% | 64.39 | 66.54 | 69.05 | 72.00 | 75.53 |
Outlined: this model. Green text: above today's price of 77.17. Shading: distance from this model's own value.
Priced In
What each input would have to be to justify the current price, one at a time.
| Input | Actual | Model | Implied | Gap |
|---|---|---|---|---|
| Revenue growth, a year | -0.9% | 1.8% | -1.1% | |
| EBIT margin | 59.8% | 57.6% | 44.6% | |
| Discount rate | - | 7.0% | 8.4% |
Live formulas, not pasted numbers - edit a driver and the workbook reprices.
Yahoo Finance and RBA data. General information, not advice. Methodology.